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Positioning new identities for appeal : configurations of
optimal
distinctiveness
amid ancestral identities
Topaler, Başak
;
Koçak, Özgecan
;
Üsdiken, Behlül
- In:
Strategic Organization
21
(
2023
)
3
,
pp. 537-565
Persistent link: https://www.econbiz.de/10014368237
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