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~isPartOf:"Strategic organization"
~subject:"Anthropology"
~subject:"Consumer behaviour"
~subject:"Kultur"
~subject:"Marktforschung"
~subject:"Wissenschaftliche Methode"
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Strategic organization
Journal of business anthropology
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International journal of business anthropology
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Rethinking the case study in international business and management research
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Handbook of qualitative research methods in marketing
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Strategic ethnography 2.0 : four methods for advancing strategy process and practice research
Vesa, Mikko
;
Vaara, Eero
- In:
Strategic organization
12
(
2014
)
4
,
pp. 288-298
Persistent link: https://www.econbiz.de/10010467181
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2
Producing persuasive findings : demystifying ethnographic textwork in strategy and organization research
Jarzabkowski, Paula
;
Bednarek, Rebecca
;
Lê, Jane
- In:
Strategic organization
12
(
2014
)
4
,
pp. 274-287
Persistent link: https://www.econbiz.de/10010467182
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