//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Strategic place branding methodologies and theory for tourist attraction"
~isPartOf:"Tourism and hospitality research : THR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kommunales Marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
City marketing
10
Stadtmarketing
10
Tourism
4
Tourism industry
4
Tourismus
4
Tourismuswirtschaft
4
Reputation
3
Brand image
2
Destination management
2
Destinationsmanagement
2
Erfolgsfaktor
2
Markenimage
2
Nachhaltige Entwicklung
2
Place marketing
2
Social Web
2
Social web
2
Standortmarketing
2
Success factor
2
Sustainable development
2
Tourism marketing
2
Tourismusmarketing
2
place branding
2
Agrotourismus
1
Bogota
1
Brand management
1
Budapest
1
Communication
1
Cultural history
1
Destination Management Organisations
1
Developing countries
1
Dublin
1
Entwicklungsländer
1
Fernsehprogramm
1
Geographic information system
1
Geoinformationssystem
1
Glasgow
1
India
1
Indien
1
Istanbul
1
Kommunale Infrastruktur
1
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
10
Type of publication (narrower categories)
All
Aufsatz im Buch
8
Book section
8
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
10
Author
All
Bayram, Ali Turan
1
Bıçakçı, Ayşe Banu
1
Chang, Chia-Chih
1
Dale, Sarah
1
Genel, Zeynep
1
Hsueh, Ya-Hui
1
Jarratt, David
1
Kumar, Ashish
1
Mišič, Katja Udir
1
Muinonen, Linda Lea Elisabet
1
Ozer, Selda Uca
1
Padigala, Bhaskar
1
Phelan, Chris
1
Podnar, Klement
1
Saari, Susanna
1
Wain, Jenny
1
Özbölük, Tuğba
1
Şahbaz, Ramazan Pars
1
more ...
less ...
Published in...
All
Strategic place branding methodologies and theory for tourist attraction
Tourism and hospitality research : THR
City branding : theory and cases
26
Branding Chinese mega-cities : policies, practices and positioning
16
Journal of business research : JBR
11
Arbeitsmaterialien zur Raumordnung und Raumplanung
10
SpringerLink / Bücher
10
The journal of brand management : an international journal
9
Journal of travel and tourism marketing
7
Schriften zu Marketing und Management
6
Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
5
DSSW-Schriften
5
Europäische Hochschulschriften / 5
5
Innovatives Markenmanagement
5
Journal of urban economics and management : a quarterly journal of Iran Urban Economics Scientific Association
5
Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
5
Tourism management : research, policies, practice
5
Destination branding : creating the unique destination proposition
4
Difu-Beiträge zur Stadtforschung
4
Event tourism and destinations : case studies and best practice
4
International journal of leisure and tourism marketing : IJLTM
4
Journal of marketing management : MM
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Springer eBook Collection
4
Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
4
Arbeitspapiere des Fachgebietes BWL, Marketing
3
Bcsd-Schriftenreihe
3
Brands and branding geographies
3
European journal of marketing : EJM
3
Hamburger Schriften zur Marketingforschung
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Kooperatives Stadtmarketing : Konzepte, Strategien und Instrumente zur Erhöhung der Attraktivität einer Stadt
3
Management und Unternehmenskultur : Schriftenreihe der Europäischen Akademie Bozen
3
Marketing theory
3
Neue Schriften des Deutschen Städtetages
3
Schriften zur Wirtschaftsförderung
3
StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
3
Strategic marketing in tourism services
3
The marketing review
3
Advancing insights on brand management
2
Beiträge zur angewandten Wirtschaftsforschung
2
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
In search for new urban tourism niche : could European cities be destinations for urban wellness providing food for body, mind and spirit?
Saari, Susanna
- In:
Tourism and hospitality research : THR
23
(
2023
)
2
,
pp. 226-238
Persistent link: https://www.econbiz.de/10014293835
Saved in:
2
Developing a sense of place toolkit : identifying destination uniqueness
Jarratt, David
;
Phelan, Chris
;
Wain, Jenny
;
Dale, Sarah
- In:
Tourism and hospitality research : THR
19
(
2019
)
4
,
pp. 408-421
Persistent link: https://www.econbiz.de/10012165723
Saved in:
3
A theoretical approach for sustainable communication in city branding : multilateral symmetrical communication model
Bıçakçı, Ayşe Banu
;
Genel, Zeynep
- In:
Strategic place branding methodologies and theory for …
,
(pp. 41-66)
.
2017
Persistent link: https://www.econbiz.de/10011692408
Saved in:
4
Steps toward a city marketing mix and its perception measurement
Mišič, Katja Udir
;
Podnar, Klement
- In:
Strategic place branding methodologies and theory for …
,
(pp. 67-86)
.
2017
Persistent link: https://www.econbiz.de/10011692409
Saved in:
5
Exploring city branding as a tool to conserce urban green infrastructure in developing countries
Padigala, Bhaskar
- In:
Strategic place branding methodologies and theory for …
,
(pp. 112-139)
.
2017
Persistent link: https://www.econbiz.de/10011692429
Saved in:
6
Promoting city branding by defining the tourism potential area based on GIS mapping
Hsueh, Ya-Hui
;
Chang, Chia-Chih
- In:
Strategic place branding methodologies and theory for …
,
(pp. 140-156)
.
2017
Persistent link: https://www.econbiz.de/10011692432
Saved in:
7
Building city brand through social media : the effect of social media brand community on brand image
Muinonen, Linda Lea Elisabet
;
Kumar, Ashish
- In:
Strategic place branding methodologies and theory for …
,
(pp. 181-201)
.
2017
Persistent link: https://www.econbiz.de/10011692495
Saved in:
8
City branding and the power of netnography in the era of social media
Özbölük, Tuğba
- In:
Strategic place branding methodologies and theory for …
,
(pp. 202-225)
.
2017
Persistent link: https://www.econbiz.de/10011692500
Saved in:
9
The role of culture in city branding
Ozer, Selda Uca
- In:
Strategic place branding methodologies and theory for …
,
(pp. 227-244)
.
2017
Persistent link: https://www.econbiz.de/10011694206
Saved in:
10
The role of movies/TV series in building country/city/destination brands
Şahbaz, Ramazan Pars
;
Bayram, Ali Turan
- In:
Strategic place branding methodologies and theory for …
,
(pp. 269-282)
.
2017
Persistent link: https://www.econbiz.de/10011694217
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->