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~isPartOf:"The Oxford handbook of internet studies"
~subject:"Consumer behaviour"
~subject:"Social Web"
~subject:"Virtuelle Realität"
~type_genre:"Aufsatz im Buch"
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The Oxford handbook of internet studies
Virtual worlds and e-commerce : technologies and applications for building customer relationships
4
Computer-mediated marketing strategies : social media and online brand communities
2
Information communication technologies and emerging business strategies
2
Production and manufacturing system management : coordination approaches and multi-site planning
2
The Routledge companion to digital consumption
2
Transforming gaming and computer simulation technologies across industries
2
Advertising in new formats and media : current research and implications for marketers
1
Advertising, promotion, and new media
1
Commercial transactions in the virtual world : issues and opportunities
1
Computer games as educational and management tools : uses and approaches
1
Contemporary trends in innovative marketing strategies
1
Corporate social responsibility in the digital age
1
Cutting edge international research
1
Digital innovations for customer engagement, management, and organizational improvement
1
Digital marketing strategies and models for competitive business
1
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
1
Emerging issues in economics of development, business and finance
1
Engaging consumers through branded entertainment and convergent media
1
Enhancing knowledge development in marketing ; Vol. 21
1
Exploring the rise of fandom in contemporary consumer culture
1
Handbook of research on leveraging consumer psychology for effective customer engagement
1
Handbook of research on transmedia storytelling, audience engagement, and business strategies
1
Handbook on the economics of the media
1
Interkulturelle Kooperation : wissenschaftliche Jahrestagung der Gesellschaft für Wirtschafts- und Sozialkybernetik vom 6. und 7. Oktober 2005 in Greifswald
1
Leveraging consumer behavior and psychology in the digital economy
1
Managing in the information economy : current research issues
1
New Developments in Online Marketing
1
Organizations and social networking : utilizing social media to engage consumers
1
Personalmarketing 2.0 : vom Employer Branding zum Recruiting
1
Politics vs. economics : consequences and economic challenges for the East-West partnership
1
Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
1
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
1
Social Media in der Organisationskommunikation : empirische Befunde und Branchenanalysen
1
Social media and crisis communication
1
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
1
Synthetic worlds : emerging technologies in education and economics
1
System dynamics and innovation in food networks 2008 : Proceedings of the 2nd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the European Association of Agricultural Economists (EAAE) as 110th EAAE-Seminar, february 18-22, 2008, Innsbruck-Igls, Austria
1
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
1
The Oxford handbook of the digital economy
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Games, Online and Off
Williams, Dimitri
;
Kahn, Adam S.
- In:
The Oxford handbook of internet studies
.
2013
Persistent link: https://www.econbiz.de/10012885192
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