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~isPartOf:"The Prentice-Hall series in marketing"
~person:"Griffith, Garry R."
~person:"Jayne, Thomas S."
~person:"Kotler, Philip"
~subject:"Nonprofit-Organisation"
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Strategic marketing for nonprofit organizations
Kotler, Philip
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Andreasen, Alan R.
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1987
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3. ed.
Persistent link: https://www.econbiz.de/10000738375
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