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~isPartOf:"The international review of retail, distribution and consumer research"
~person:"Beneke, Justin"
~person:"Bianchi, Constanza"
~subject:"Brand image"
~type:"article"
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Beneke, Justin
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The international review of retail, distribution and consumer research
Journal of food products marketing
2
International journal of hospitality management
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The journal of consumer marketing
1
Tourism management : research, policies, practice
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Consumer brand hate : the role of ambivalence
Valenzuela, Consuelo
;
Castellucci, Luciano
;
Trinidad …
- In:
The international review of retail, distribution and …
32
(
2022
)
1
,
pp. 100-125
Persistent link: https://www.econbiz.de/10012873364
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The effect of negative online customer reviews on brand equity and purchase intention of consumer electronics in South Africa
Beneke, Justin
;
Sousa, Simona de
;
Mbuyu, Marcelle
; …
- In:
The international review of retail, distribution and …
26
(
2016
)
2
,
pp. 154-170
Persistent link: https://www.econbiz.de/10011648625
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