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~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"The journal of product & brand management"
~isPartOf:"Tourism management : research, policies, practice"
~person:"Benson-Rea, Maureen"
~subject:"Theoretical framework"
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The journal of brand management : an international journal
The journal of product & brand management
Tourism management : research, policies, practice
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Country of origin branding : an integrative perspective
Brodie, Roderick J.
;
Benson-Rea, Maureen
- In:
The journal of product & brand management
25
(
2016
)
4
,
pp. 322-336
Persistent link: https://www.econbiz.de/10011607017
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