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~isPartOf:"The journal of brand management : an international journal"
~person:"Casidy, Riza"
~person:"Ross, William T."
~subject:"Germany"
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The journal of brand management : an international journal
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The impact of brand strength on satisfaction, loxaltry and WOM : an empirical examination in the higher education sector
Casidy, Riza
;
Wymer, Walter
- In:
The journal of brand management : an international journal
22
(
2015
)
2
,
pp. 117-135
Persistent link: https://www.econbiz.de/10011288584
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