//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of brand management : an international journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"global brand"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand image
1
Brand management
1
Global brand management
1
International branding
1
International marketing
1
International tourism
1
Internationaler Tourismus
1
Internationales Marketing
1
Markenführung
1
Markenimage
1
Multinational firms
1
Multinationales Unternehmen
1
Tourism
1
Tourismus
1
Transnational corporation
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Cao, Wen
1
Feng, Yan
1
Shin, Geon-Cheol
1
Yoon, Yeujun
1
Published in...
All
The journal of brand management : an international journal
Beiträge der Hochschule Pforzheim
3
International marketing review
2
Journal of business research : JBR
2
Journal of international consumer marketing
2
Journal of international marketing
2
Journal of retailing and consumer services
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
Business history
1
Cross Cultural Management
1
Cross cultural management : an international journal
1
Economics Papers from University Paris Dauphine
1
European management journal
1
Interdisciplinary Management Research
1
International Journal of Sports Marketing and Sponsorship
1
International Marketing Review
1
International journal of business excellence
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of export marketing
1
International journal of retail and distribution management
1
International journal of sport management and marketing : IJSMM
1
Journal of Business Ethics
1
Journal of Business Research
1
Journal of Consumer Marketing
1
Journal of Islamic marketing
1
Journal of Open Innovation: Technology, Market, and Complexity
1
Journal of Product & Brand Management
1
Journal of Technology Management in China
1
Journal of business ethics : JOBE
1
Journal of euromarketing
1
Journal of global marketing
1
Journal of marketing
1
Journal of marketing research
1
Journal of open innovation : technology, market, and complexity
1
Journal of organizational computing and electronic commerce
1
Journal of promotion management : innovations in planning and applied research
1
Journal of revenue and pricing management
1
Journal of technology management in China
1
Marketing Intelligence & Planning
1
Marketing theory
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The external effect of international tourism on brand equity development process of multinational firms (MNFs)
Feng, Yan
;
Cao, Wen
;
Shin, Geon-Cheol
;
Yoon, Yeujun
- In:
The journal of brand management : an international journal
28
(
2021
)
6
,
pp. 578-595
Persistent link: https://www.econbiz.de/10012792862
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->