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~isPartOf:"The journal of business & industrial marketing"
~subject:"Arbeitsproduktivität"
~subject:"B-to-B-Marketing"
~type_genre:"Book section"
~type_genre:"Fallstudie"
~type_genre:"Glossary included"
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Arbeitsproduktivität
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The journal of business & industrial marketing
Handbook of business-to-business marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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The Oxford handbook of strategic sales and sales management
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Academy of Management journal : AMJ
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Brand the Future : systematische Markenentwicklung im B2B
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Context and semantics for knowledge management : technologies for personal productivity
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Innovation in pricing : contemporary theories and best practices
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International business development : a concise textbook focusing on international B-to-B contexts
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Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
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