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~isPartOf:"The journal of management development"
~person:"De Angelis, Matteo"
~person:"González-Trejo, Eli Samuel"
~person:"Nguyen, Hang T."
~person:"Pitt, Leyland F."
~subject:"Brand management"
~subject:"Consumer behaviour"
~subject:"Internet marketing"
~subject:"Lieferkette"
~subject:"SME"
~subject:"Viral marketing"
~type_genre:"Article in journal"
~type_genre:"Handbook"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand management
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De Angelis, Matteo
González-Trejo, Eli Samuel
Nguyen, Hang T.
Pitt, Leyland F.
Cuesta-Valiño, Pedro
2
Amin Vakilbashi
1
Bagorogoza, Janet Kyogabiirwe
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Lo May Chiun
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The journal of management development
Business horizons
9
Psychology & marketing
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of wine business research : IJWBR
5
Journal of business research : JBR
3
AMS review : official publication of the Academy of Marketing Science
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of technology marketing : IJTMkt
2
Journal of advertising research
2
Journal of financial services marketing : JFSM
2
Journal of marketing research : JMR
2
Journal of strategic marketing
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
California management review
1
European journal of marketing
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of enterprise network management
1
Italian journal of marketing : ITJM
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of engineering and technology management : JET-M
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of marketing
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of retailing
1
Journal of retailing and consumer services
1
Journal of service theory and practice
1
Journal of the Operational Research Society : OR
1
MIT sloan management review
1
Marketing intelligence & planning
1
Marketing letters : a journal of research in marketing
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The journal of behavioral finance : a publication of the Institute of Psychology and Markets and LEA
1
The journal of consumer marketing
1
Tourism and hospitality research : the surrey quarterly review
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Corporate supply chain responsibility (CSCR) : theoretical rationale, research propositions and implementation guidelines
González-Trejo, Eli Samuel
;
González-Salazar, Norma Myriam
- In:
The journal of management development
32
(
2013
)
4
,
pp. 363-375
Persistent link: https://www.econbiz.de/10009756941
Saved in:
2
Oranizational commitment and users' perception of ease of use : a study among bank managers
Vella, Joseph
;
Caruana, Albert
;
Pitt, Leyland F.
- In:
The journal of management development
32
(
2013
)
4
,
pp. 351-362
Persistent link: https://www.econbiz.de/10009756945
Saved in:
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