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~isPartOf:"The journal of product & brand management"
~person:"Pullins, Ellen"
~person:"Schmitz, Christian"
~person:"Verbeke, Willem J. M. I."
~person:"Zablah, Alex R."
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The journal of product & brand management
Journal of personal selling & sales management
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Journal of the Academy of Marketing Science
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The journal of personal selling & sales management : JPSSM
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Industrial marketing management : the international journal for industrial and high-tech firms
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Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
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ERIM report series research in management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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The impact of salesperson-brand personality congruence on salesperson brand identification, motivation and performance outcomes
Gammoh, Bashar
;
Mallin, Michael L.
;
Pullins, Ellen
- In:
The journal of product & brand management
23
(
2014
)
7
,
pp. 543-553
Persistent link: https://www.econbiz.de/10010467463
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