//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of product & brand management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Pullins, Ellen Bolman"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand congruence
1
Brand identification
1
Brand image
1
Brand management
1
Consumer behaviour
1
Konsumentenverhalten
1
Markenführung
1
Markenimage
1
Personality psychology
1
Personelity congruence
1
Persönlichkeitspsychologie
1
Sales force outcomes
1
Salespeople
1
Salesperson performance
1
Verkaufspersonal
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Gammoh, Bashar
1
Mallin, Michael L.
1
Pullins, Ellen
1
Published in...
All
The journal of product & brand management
The journal of business & industrial marketing
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of personal selling & sales management
6
The journal of personal selling & sales management : JPSSM
5
Journal of Business & Industrial Marketing
2
Journal of marketing education : JME
2
Journal of marketing theory and practice
2
American journal of business : applying research to practice ; AJB
1
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
1
International Marketing Review
1
International business review : the official journal of the European International Business Academy
1
Journal of Product & Brand Management
1
Journal of business-to-business marketing
1
Journal of marketing research : JMR
1
Journal of personal selling & sales management : JPSSM
1
Measuring and managing brands
1
Psychology & marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of salesperson-brand personality congruence on salesperson brand identification, motivation and performance outcomes
Gammoh, Bashar
;
Mallin, Michael L.
;
Pullins, Ellen
- In:
The journal of product & brand management
23
(
2014
)
7
,
pp. 543-553
Persistent link: https://www.econbiz.de/10010467463
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->