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~isPartOf:"The marketing review"
~subject:"Familienunternehmen"
~subject:"Public relations"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Familienunternehmen
Public relations
Corporate reputation
7
Firmenimage
7
Corporate culture
3
Unternehmenskultur
3
Öffentlichkeitsarbeit
3
Brand image
2
Brand management
2
Corporate identity
2
Markenführung
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Markenimage
2
Arbeitsverhalten
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Betrieblicher Konflikt
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Bibliometrics
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Bibliometrie
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Brand
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Brand architecture
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Brand citizenship behaviour
1
Brauerei
1
Brewery
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Brewing industry
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Communication media
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Corporate Social Responsibility
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Corporate branding
1
Corporate image
1
Corporate social responsibility
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Crises management
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Definition
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Economics
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Employee branding
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Employer branding
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Family business
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Finance and accounting
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Melewar, T. C.
2
Bang, Nguyen
1
Chen, Chen-Chu
1
Dennis, Charles
1
Heavens, Andrew
1
Osburg, Victoria-Sophie
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Skinner, Heather
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Yoganathan, Vignesh
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The marketing review
Corporate communications : an international journal
37
Corporate reputation review : an international journal
29
Journal of business research : JBR
21
Journal of business ethics : JOBE
17
Journal of communication management : an international journal
12
Journal of marketing communications
12
European journal of marketing : EJM
7
The journal of brand management : an international journal
7
Corporate reputation review
6
Harvard-Business-Manager : das Wissen der Besten
6
Marketing intelligence & planning
6
International journal of business communication : IJBC ; a publication of the Association of Business Communication
5
Journal of business ethics : JBE
5
Journal of business strategy
5
Journal of strategic marketing
5
Qualitative market research : an international journal
5
The journal of product & brand management
5
Journal of communication management
4
Journal of family business strategy
4
Journal of marketing management : MM
4
The Academy of Management review : AMR
4
Academy of Management journal : AMJ
3
Harvard business review : HBR
3
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
3
International studies of management and organization
3
Journal of business communication : JBC
3
Journal of management studies : JMS
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Management decision : MD
3
Marketing : ZFP ; journal of research and management
3
Pakistan journal of commerce and social sciences
3
Theoretical and applied economics : GAER review
3
Vision : the journal of business perspective
3
Administrative Sciences : open access journal
2
African journal of business and economic research : AJBER
2
Business & society
2
Business horizons
2
Business research quarterly : BRQ
2
Central European business review : CEBR
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ECONIS (ZBW)
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Reliving a crisis through a feature film : corporate image from online user-generated versus official media perspectives
Heavens, Andrew
;
Osburg, Victoria-Sophie
;
Yoganathan, …
- In:
The marketing review
19
(
2019
)
1/2
,
pp. 17-28
Persistent link: https://www.econbiz.de/10012155679
Saved in:
2
Defining and delimiting the scope of the Corporate Identity construct
Melewar, T. C.
;
Skinner, Heather
- In:
The marketing review
18
(
2018
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10011961531
Saved in:
3
A review of the uses of corporate reputation : different perspectives and definitions
Chen, Chen-Chu
;
Bang, Nguyen
;
Melewar, T. C.
;
Dennis, …
- In:
The marketing review
15
(
2015
)
3
,
pp. 263-288
Persistent link: https://www.econbiz.de/10011438100
Saved in:
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