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~isPartOf:"The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]"
~person:"Landwehr, Jan Rüdiger"
~subject:"Aesthetics"
~subject:"Produktqualität"
~subject:"United States"
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The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing research
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Processing fluency of
product
design
: cognitive and affective routes to aesthetic preferences
Landwehr, Jan Rüdiger
- In:
The psychology of design : creating consumer appeal ; …
,
(pp. 218-233)
.
2016
Persistent link: https://www.econbiz.de/10011593200
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