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Lin, Yi Hsin
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The service industries journal
Journal of business research : JBR
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Exploring interactive communication using social media
Zhang, Chrystal B.
;
Lin, Yi Hsin
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 670-693
Persistent link: https://www.econbiz.de/10011401815
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2
Tourists' purchase intentions : impact of franchise brand awareness
Lin, Yi Hsin
;
Lin, Feng Jyh
;
Ryan, Chris
- In:
The service industries journal
34
(
2014
)
9/10
,
pp. 811-827
Persistent link: https://www.econbiz.de/10010391814
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