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~isPartOf:"Trade show management : planning, implementing and controlling of trade shows, conventions and events"
~person:"Bruhn, Manfred"
~subject:"Product quality"
~subject:"Services marketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Dissertation u.a. Prüfungsschriften"
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Dienstleistungsqualität
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Fair trade
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Bruhn, Manfred
Hadwich, Karsten
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Trade show management : planning, implementing and controlling of trade shows, conventions and events
Dienstleistungsqualität : Konzepte - Methoden - Erfahrungen
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Managing the service quality of trade fairs
Bruhn, Manfred
;
Hadwich, Karsten
- In:
Trade show management : planning, implementing and …
,
(pp. 787-818)
.
2005
Persistent link: https://www.econbiz.de/10003142981
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