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~isPartOf:"Transportation research / E : an international journal"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~person:"Chan, Elaine Ah Heung"
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Active engagement
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Affect-behavior-cognition (ABC) model of attitude
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Attitude toward celebrity endorsement
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Brand attractiveness
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Brand image
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Consumer attitudes
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Consumer behaviour
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Fashion
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Konsumentenverhalten
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Luxury fashion
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Luxury goods
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Luxusgüter
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Personality psychology
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Persönlichkeitspsychologie
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Purchase intention
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Chan, Elaine Ah Heung
Choi, Tsan-Ming
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Transportation research / E : an international journal
Young consumers : insight and ideas for responsible marketers
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Examining purchase intention for luxury
fashion
: integrating theory of reasoned action, with affect-behavior-cognition (ABC) model, identity and social identity theories
Lau, Mei Mei
;
Ng, Peggy M. L.
;
Chan, Elaine Ah Heung
; …
- In:
Young consumers : insight and ideas for responsible …
24
(
2022
)
1
,
pp. 114-131
Persistent link: https://www.econbiz.de/10014246043
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