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~isPartOf:"Woodhead Publishing series in consumer science and strategic marketing"
~subject:"Consumer behaviour"
~type_genre:"Case study"
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Consumer behaviour
Konsumentenverhalten
2
Brasilien
1
Brazil
1
Coffee farming
1
Coffee market
1
Coffee sector
1
Kaffeeanbau
1
Kaffeemarkt
1
Kaffeesektor
1
Market research
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
New product development
1
Produktentwicklung
1
Strategic management
1
Strategisches Management
1
Weinmarkt
1
Welt
1
Wine market
1
World
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Case study
Collection of articles of several authors
2
Fallstudie
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Sammelwerk
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English
2
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Almeida, Luciana Florêncio de
1
Cavicchi, Alessio
1
Santini, Cristina
1
Spers, Eduardo Eugênio
1
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Woodhead Publishing series in consumer science and strategic marketing
Building corporate identity, image and reputation in the digital era
2
European journal of marketing : EJM
2
Harvard business review : HBR
2
Journal of marketing communications
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Advances in marketing, customer relationship management, and e-services book series (AMCRMES)
1
Applied Marketing Science /Angewandte Marketingforschung
1
Berichte aus der Betriebswirtschaft
1
Brands : interdisciplinary perspectives
1
Business strategy and the environment
1
Cases on ...
1
Contributions to management science
1
Controlling im Handel : innovative Ansätze und Praxisbeispiele
1
Corporate social responsibility in the global business world
1
E-business and telecommunications : 4th international conference ; revised selected papers
1
Edition Horizont
1
Edition Wissenschaft - Apprimus
1
Emerging business theories for educators and practitioners
1
Gabler Edition Wissenschaft / Forschungs-, Entwicklungs-, Innovations-Management
1
Gabler Research / Applied Marketing Science /Angewandte Marketingforschung
1
Gabler Research / Applied marketing science / Angewandte Marketingforschung
1
Gabler research
1
Geographische Handelsforschung : Schriftenreihe des Arbeitskreises Geographische Handelsforschung in der Deutschen Gesellschaft für Geographie ...
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of Islamic marketing
1
Heilbronner Reihe Tourismuswirtschaft
1
Innovation in pricing : contemporary theories and best practices
1
International journal of business and globalisation : IJBG
1
International journal of innovation management
1
International journal of logistics systems and management
1
International journal of services and operations management
1
Journal of business case studies
1
Journal of customer behaviour
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of international marketing and marketing research
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of vacation marketing : an international journal
1
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ECONIS (ZBW)
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Coffee consumption and industry strategies in Brazil
Almeida, Luciana Florêncio de
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012064991
Saved in:
2
Case studies in the wine industry
Santini, Cristina
(
ed.
);
Cavicchi, Alessio
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011931269
Saved in:
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