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~person:"Tiwari, Rajnish"
~type_genre:"Forschungsbericht"
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Soft power of frugal innovation and its potential role in India's emergence as a global lead market for affordable excellence
Tiwari, Rajnish
;
Prabhu, Jaideep
-
2018
regarded as a social virtue in India and the socio-cultural context of the country provides a fertile
environment
for the …
Persistent link: https://www.econbiz.de/10011893021
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