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~isPartOf:"Working paper / Indian Institute of Management, Ahmedabad"
~subject:"Markenimage"
~type_genre:"Handbuch"
~type_genre:"Sammlung"
~type_genre:"Working Paper"
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Markenimage
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Working paper / Indian Institute of Management, Ahmedabad
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
27
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Simon Business School working paper
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Arbeitspapiere der Nordakademie
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Cahier de recherche / Faculté des Sciences Economiques et Sociales, Hautes Etudes Commerciales, Université de Genève
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Impact of consumer social responsibility and brand social responsibility image on brand loyalty
Sinha, P. K.
;
Mishra, Hari Govind
;
Singh, Sarabjot
-
2014
Persistent link: https://www.econbiz.de/10010337508
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2
Brand adoption by BoP retailers
Sinha, P. K.
;
Gupta, Suraksha
;
Rawal, Saurabh
-
2014
Persistent link: https://www.econbiz.de/10010337571
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