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~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~subject:"Consumer behaviour"
~subject:"Gesundheitsvorsorge"
~subject:"Soziomarketing"
~subject:"Theory"
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Gesundheitsvorsorge
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Social Marketing
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Chesnes, Matthew
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Working paper / National Bureau of Economic Research, Inc.
Journal of business research : JBR
21
Health marketing quarterly
14
Social marketing for public health : global trends and success stories
13
Journal of marketing management : MM
11
Journal of social marketing : JSOCM
10
Journal of nonprofit & public sector marketing
9
Europäische Hochschulschriften / 5
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International review on public and non-profit marketing
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SpringerLink / Bücher
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer behaviour : an international research review
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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The Sage library in marketing
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Australasian marketing journal
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European journal of marketing : EJM
5
Psychology & marketing
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Journal of marketing communications
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Sage library in marketing
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Social marketing and behaviour change : models, theory and applications
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Contemporary issues in social marketing
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Faculty & research / Insead : working paper series
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Gabler Edition Wissenschaft
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International journal of advertising : the review of marketing communications
3
Journal of business ethics : JOBE
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Marktorientiertes Nonprofit-Management
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NBER Working Paper
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NBER working paper series
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Palgrave Advances in Behavioral Economics
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Research
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The SAGE handbook of social marketing
3
The journal of brand management : an international journal
3
The journal of services marketing
3
Young consumers : insight and ideas for responsible marketers
3
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
2
European journal of marketing
2
Food policy : economics planning and politics of food and agriculture
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Direct-to-consumer advertising and online search
Chesnes, Matthew
;
Jin, Ginger Zhe
-
2016
Persistent link: https://www.econbiz.de/10011542112
Saved in:
2
Asymmetric effects of non-pecuniary signals on search and purchase behavior for energy-efficient durable goods
Holladay, J. Scott
;
LaRiviere, Jacob
;
Novgorodsky, David M.
-
2016
Persistent link: https://www.econbiz.de/10011607678
Saved in:
3
Heuristic perceptions of the income tax : evidence and implications for debiasing
Rees-Jones, Alex
;
Taubinsky, Dmitry
-
2016
Persistent link: https://www.econbiz.de/10011581159
Saved in:
4
The persistence of moral suasion and economic incentives : field experimental evidence from energy demand
Ito, Koichiro
;
Ida, Takanori
;
Tanaka, Makoto
-
2015
Persistent link: https://www.econbiz.de/10010490791
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