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US market entry by Spanish pharmaceutical firms
Cesaroni, Fabrizio
;
Giarratana, Marco S.
;
Martínez …
-
2010
Persistent link: https://www.econbiz.de/10003972654
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Marketing for technologies : S-D logic and the open innovation paradigm
Cesaroni, Fabrizio
;
Duque, Lola C.
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2010
Persistent link: https://www.econbiz.de/10003972658
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