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~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~person:"Bouncken, Ricarda B."
~person:"Buijzen, Moniek"
~person:"Hernandez, Monica D."
~person:"Kretschmer, Tobias"
~person:"Pavenkov, Oleg"
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Mexico
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Bouncken, Ricarda B.
Buijzen, Moniek
Hernandez, Monica D.
Kretschmer, Tobias
Pavenkov, Oleg
Akin, Mahmut Selami
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Paixão Júnior, Silvestre de Jesus Cunha
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Rodrigues, Ricardo Gouveia
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Young consumers : insight and ideas for responsible marketers
Münchener Wirtschaftswissenschaftliche Beiträge : BWL ; discussion paper
2
Advertising, promotion, and new media
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Discussion papers / CEPR
1
Information systems research : ISR
1
Interkulturelle Kooperation : wissenschaftliche Jahrestagung der Gesellschaft für Wirtschafts- und Sozialkybernetik vom 6. und 7. Oktober 2005 in Greifswald
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing communications
1
Journal of promotion management : JPM
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Kooperation und Konkurrenz
1
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
1
Qualitative market research : an international journal
1
Research policy : policy, management and economic studies of science, technology and innovation
1
Strategic management journal
1
The Entrepreneurship-Innovation-Marketing Interface : proceedings of the Symposium, Karlsruhe
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Determinants of children's attitudes towards "advergames" : the case of Mexico
Hernandez, Monica D.
- In:
Young consumers : insight and ideas for responsible …
9
(
2008
)
3
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pp. 112-120
Persistent link: https://www.econbiz.de/10003745620
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