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Financial Services
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Buhl, Hans Ulrich
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Dzienziol, Jochen
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Universität <Augsburg> / Lehrstuhl für BWL, Wirtschaftsinformatik,Informations- & Finanzmanagement
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in: Kredit und Kapital
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Vertriebssteuerung auf Basis des Customer LifetimeValue am Beispiel der Finanzdienstleistungsbranche
Buhl, Hans Ulrich
;
Dzienziol, Jochen
;
Heidemann, Julia
-
Universität <Augsburg> / Lehrstuhl für BWL, …
-
2009
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