//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"bul"
~language:"deu"
~language:"eng"
~language:"fin"
~language:"msa"
~person:"Dwivedi, Yogesh Kumar"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
~type_genre:"Handbook"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 12 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Online-Marketing
Konsumentenverhalten
63
Innovation adoption
29
Innovationsakzeptanz
29
Social Web
27
Social web
27
Artificial intelligence
25
Internet marketing
23
Künstliche Intelligenz
22
Lieferkette
22
Supply chain
22
Bibliometrics
16
Bibliometrie
16
Innovation
15
Beziehungsmarketing
14
India
14
Innovation diffusion
14
Innovationsdiffusion
14
Mobile Business
14
Mobile business
14
Relationship marketing
14
Indien
13
Online retailing
13
Online-Handel
13
Coronavirus
12
E-Government
12
E-commerce
12
E-government
12
Electronic Commerce
12
Mobile communications
12
Mobilkommunikation
12
adoption
12
Dienstleistungsqualität
11
Digitalisierung
11
Digitization
11
Firm performance
11
Service quality
11
Unternehmenserfolg
11
Brand management
10
more ...
less ...
Online availability
All
Undetermined
53
Free
4
Type of publication
All
Article
74
Type of publication (narrower categories)
All
Article in journal
Handbook
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
74
Collection of articles of several authors
1
Sammelwerk
1
research-article
1
Language
All
Bulgarian
German
English
Finnish
Malay (macrolanguage)
Author
All
Dwivedi, Yogesh Kumar
Han, Heesup
115
Mattila, Anna S.
99
Lusk, Jayson L.
75
Phau, Ian
74
Gierl, Heribert
70
Khare, Arpita
69
Loureiro, Sandra Maria Correia
67
Grewal, Dhruv
65
Septianto, Felix
63
Nayga, Rodolfo M.
62
Belk, Russell W.
58
Jang, Soocheong
57
Paul, Justin
56
Ko, Eunju
53
Pelsmacker, Patrick de
51
Herrmann, Andreas
50
Laroche, Michel
49
Walsh, Gianfranco
49
Hollebeek, Linda D.
48
Bagozzi, Richard P.
47
Kim, Jungkeun
46
Thaichon, Park
44
Vrontis, Demetris
44
Bang, Nguyen
43
Law, Chun Hung Roberts
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Rana, Nripendra P.
40
Das, Gopal
39
Kim, Seongseop
39
Rajagopal
39
Dens, Nathalie
38
Eisend, Martin
38
Verhoef, Peter C.
38
Wiedmann, Klaus-Peter
38
Wong, IpKin Anthony
38
Ko, Yong Jae
37
Pitt, Leyland F.
37
Wu, Luorong
37
more ...
less ...
Published in...
All
Journal of business research : JBR
11
Journal of retailing and consumer services
11
The marketing review
10
International journal of Indian culture and business management
9
European journal of marketing : EJM
5
Information systems management
4
Psychology & marketing
3
Technological forecasting & social change : an international journal
3
Electronic government : EG; an international journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of bank marketing
2
International journal of business information systems : IJBIS
2
Asia Pacific journal of marketing and logistics
1
European journal of innovation management : EJIM
1
International journal of retail & distribution management
1
Journal of consumer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of strategic marketing
1
Operations management research : OMR ; advancing practice through theory
1
The international journal of bank marketing : IJBM
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
74
Showing
1
-
10
of
74
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
3
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
4
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
5
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
6
Effectiveness of B2B social media marketing : the effect of message source and message content on social media engagement
Balaji, M. S.
;
Behl, Abhishek
;
Jain, Kokil
;
Baabdullah, …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 243-257
Persistent link: https://www.econbiz.de/10014433601
Saved in:
7
Examining the role of consumer motivations to use voice assistants for fashion shopping : the mediating role of awe experience and eWOM
Kautish, Pradeep
;
Purohit, Sonal
;
Filieri, Raffaele
; …
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014438459
Saved in:
8
How does involvement build loyalty towards music-streaming platforms? : a multi-analytical SEM-ANN technique
Theadora, Clarissa
;
Amelia, Maria Veronica
;
Tan, Garry …
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 645-660
Persistent link: https://www.econbiz.de/10014281363
Saved in:
9
How to generate loyalty in mobile payment services? : an integrative dual SEM-ANN analysis
Tri Quan Dang
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
International journal of bank marketing
41
(
2023
)
6
,
pp. 1177-1206
Persistent link: https://www.econbiz.de/10014332182
Saved in:
10
Machine autonomy for rehabilitation of elderly people : a trade-off between machine intelligence and consumer trust
Shareef, Mahmud Akhter
;
Ahmed, Jashim Uddin
;
Giannakis, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304014
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->