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~language:"deu"
~person:"Baaken, Thomas"
~type_genre:"Aufsatzsammlung"
~type_genre:"Book section"
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Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
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ECONIS (ZBW)
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Science-to-Business Marketing
Baaken, Thomas
- In:
Marketing in Forschung und Praxis : [Jubiläumsausgabe …
,
(pp. 871-895)
.
2013
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