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~language:"deu"
~person:"Bauer, Hans H."
~person:"Gázquez-Abad, Juan Carlos"
~person:"Leitschuh, Heike"
~person:"Tröger, Nina"
~subject:"Brand community"
~type_genre:"Collection of articles of several authors"
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07.03.1997
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Social Media und Brand Community Marketing : Grundlagen, Strategien und Erfolgskonzepte aus der Praxis
Bauer, Hans H.
(
ed.
);
Rösger, Jürgen
(
contributor
); …
-
2013
Persistent link: https://www.econbiz.de/10009700367
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