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~language:"deu"
~person:"Homburg, Christian"
~subject:"Customer satisfaction"
~subject:"Preisinformation"
~type_genre:"Amtsdruckschrift"
~type_genre:"Non-commercial literature"
~type_genre:"Textbook"
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Customer satisfaction
Preisinformation
Consumer behaviour
6
Konsumentenverhalten
6
Beziehungsmarketing
3
Deutschland
3
Germany
3
Market research
3
Marktforschung
3
Relationship marketing
3
Preis
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Price
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Theorie
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Theory
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Beschwerdemanagement
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Complaint management
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Controlling
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Distribution costs
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Experiment
1
Industrial goods
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Industriegüter
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Information behaviour
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Informationsverhalten
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Kundenzufriedenheit
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Management control
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Marketing management
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Marketingmanagement
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Preismanagement
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Preispolitik
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Pricing strategy
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Unternehmen
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Amtsdruckschrift
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German
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Homburg, Christian
Huber, Frank
5
Roschk, Holger
3
Vollhardt, Kai
3
Gelbrich, Katja
2
Koschate, Nicole
2
Bauer, Hans H.
1
Bernt, Dana
1
Bonnemeier, Sebastian
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Buys, Sebastian
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Exler, Stefanie
1
Hoyer, Wayne D.
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Kaetzke, Philomela
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Kiefer, Stephanie
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Kressmann, Frank
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Kuester, Sabine
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Merkel, Nils
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Meyer, Frederik
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Möser, Nataliya
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Müller, Claudia
1
Müller, Jana
1
Polak, Benjamin
1
Poptcheva, Milena
1
Regier, Stefanie
1
Reichardt, Tina
1
Ringeisen, Petra
1
Schuhmann, Silvia
1
Vogel, Johannes
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Wilhelmi, Sabine
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
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ECONIS (ZBW)
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Behavioral Pricing-Forschung im Überblick : Erkenntnisstand und zukünftige Forschungsrichtungen
Homburg, Christian
;
Koschate, Nicole
-
2005
Persistent link: https://www.econbiz.de/10013430660
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2
Do satisfied customers really pay more? : a study of the relationship between customer satisfaction and willingness to pay
Homburg, Christian
;
Koschate, Nicole
;
Hoyer, Wayne D.
-
2004
Persistent link: https://www.econbiz.de/10002758671
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