//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"deu"
~subject:"Automotive industry"
~subject:"Harley-Davidson Motor Company"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Moped"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Automotive industry
Harley-Davidson Motor Company
Motorcycle
4
Motorrad
4
Brand management
2
Deutschland
2
Germany
2
Kfz-Industrie
2
Markenführung
2
1885-1973
1
Brand
1
Consumer behaviour
1
Customers
1
Industrial history
1
Industriegeschichte
1
Internet marketing
1
Konsumentenverhalten
1
Kunden
1
Markenartikel
1
New product development
1
Online-Marketing
1
Perception
1
Product management
1
Produktentwicklung
1
Produktmanagement
1
Social Web
1
Social web
1
Wahrnehmung
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
3
Annual report
2
Case study
2
Fallstudie
2
Graue Literatur
2
Jahresbericht
2
Market information
2
Marktinformation
2
Non-commercial literature
2
Collection of articles of several authors
1
Hochschulschrift
1
Sammelwerk
1
Thesis
1
more ...
less ...
Language
All
German
English
3
Author
All
Arnezeder, Christian
1
Arnezeder, Christina
1
Braun, Helmut
1
Esch, Franz-Rudolf
1
Gömmel, Rainer
1
Winter, Kai
1
Published in...
All
Best practice der Markenführung
1
Neunzehntes und Zwanzigstes Jahrhundert
1
Social Branding : Strategien - Praxisbeispiele - Perspektiven
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social Branding bei Harley-Davidson Deutschland
Arnezeder, Christian
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 237-252)
.
2012
Persistent link: https://www.econbiz.de/10009553522
Saved in:
2
Brand Community-Building bei Harley-Davidson
Arnezeder, Christina
;
Esch, Franz-Rudolf
;
Winter, Kai
- In:
Best practice der Markenführung
,
(pp. 333-351)
.
2009
Persistent link: https://www.econbiz.de/10003771001
Saved in:
3
Aufstieg und Niedergang der deutschen Motorradindustrie
Gömmel, Rainer
-
1997
Persistent link: https://www.econbiz.de/10001329197
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->