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~language:"deu"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz im Buch"
~type_genre:"Thesis"
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Consumer behaviour
Weinhandel
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Hamburger Schriften zur Marketingforschung
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Weinmarketing : Kundenwünsche erforschen, Zielgruppen identifizieren, innovative Produkte entwickeln
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ECONIS (ZBW)
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Sensorische Konsumentenforschung für modernes Weinmarketing
Kern, Martin
;
Mueller Loose, Simone
- In:
Weinmarketing : Kundenwünsche erforschen, Zielgruppen …
,
(pp. 75-101)
.
2011
Persistent link: https://www.econbiz.de/10008758301
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Reputation und Kaufverhalten : eine empirische Analyse am Beispiel der Vermarktung deutscher Weine in Großbritannien
Schrader, Christina
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013420589
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