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~language:"eng"
~language:"est"
~language:"slk"
~person:"Boateng, Henry"
~person:"Cheah, Isaac"
~person:"Dwivedi, Yogesh Kumar"
~person:"Eugene Cheng-xi Aw"
~subject:"Auslandsinvestition"
~subject:"Brand equity"
~subject:"Indien"
~subject:"Kapitaleinkommen"
~subject:"Konsumentenverhalten"
~subject:"Share price"
~subject:"Supply chain"
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Auslandsinvestition
Brand equity
Indien
Kapitaleinkommen
Konsumentenverhalten
Share price
Supply chain
Consumer behaviour
116
Social Web
39
Social web
39
Internet marketing
33
Innovation adoption
32
Innovationsakzeptanz
32
Online-Marketing
31
Relationship marketing
30
Beziehungsmarketing
29
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28
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27
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Online-Handel
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Boateng, Henry
Cheah, Isaac
Dwivedi, Yogesh Kumar
Eugene Cheng-xi Aw
Gupta, Rangan
274
Caporale, Guglielmo Maria
264
Görg, Holger
241
Nunnenkamp, Peter
218
Jha, Raghbendra
209
Zaremba, Adam
178
Buckley, Peter J.
174
Duflo, Esther
174
Sen, Kunal
171
Choi, Tsan-Ming
170
Campbell, John Y.
168
Singh, Nirvikar
168
Gaiha, Raghav
164
Lipsey, Robert E.
157
Banerjee, Abhijit V.
147
McAleer, Michael
143
Bekaert, Geert
142
Narayan, Paresh Kumar
140
Dunning, John H.
139
Cheng, T. C. E.
137
McMillan, David G.
132
Ivanov, Dmitry
125
Ravallion, Martin
125
Bali, Turan G.
124
Girma, Sourafel
124
Tiwari, Aviral Kumar
124
Stulz, René M.
118
Han, Heesup
117
Sarkis, Joseph
116
Belk, Russell W.
115
Gil-Alaña, Luis A.
115
Gunasekaran, Angappa
115
Pande, Rohini
115
Kumar, Vikas
112
Harvey, Campbell R.
111
Pierdzioch, Christian
111
Govindan, Kannan
110
Timmermann, Allan
110
Davies, Ronald B.
109
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108
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Journal of retailing and consumer services
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International journal of Indian culture and business management
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Asia Pacific journal of marketing and logistics
7
Information systems management
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The marketing review
7
International journal of production research
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Country of origin effect : looking back and moving forward
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International journal of contemporary hospitality management
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Journal of strategic marketing
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Application of operations research (OR) in disaster relief operations (DRO), part I and part II
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Australasian marketing journal
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International journal of management & enterprise development : IJMED
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International journal of physical distribution and logistics management
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International journal of retail & distribution management
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International journal of retail and distribution management
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International journal of services, economics and management
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International transactions in operational research : ITOR ; a journal of the International Federation of Operational Research Societies (IFORS)
1
Journal of advertising
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Journal of business logistics
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Journal of fashion marketing and management
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ECONIS (ZBW)
144
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1
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144
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1
Alliances and digital transformation are crucial for benefiting from dynamic supply chain capabilities during times of crisis : a multi-method study
Dubey, Rameshwar
;
Bryde, David J.
;
Blome, Constantin
; …
- In:
International journal of production economics
269
(
2024
),
pp. 1-19
Persistent link: https://www.econbiz.de/10015048911
Saved in:
2
Artificial intelligence-driven risk management for enhancing supply chain agility : a deep-learning-based dual-stage PLS-SEM-ANN analysis
Lai-Wan Wong
;
Tan, Garry Wei-Han
;
Ooi, Keng-Boon
;
Lin, …
- In:
International journal of production research
62
(
2024
)
15
,
pp. 5535-5555
Persistent link: https://www.econbiz.de/10015053703
Saved in:
3
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
4
Does brand attachment protect consumer-brand relationships after brand misconduct in retail banking?
Shimul, Anwar Sadat
;
Faroque, Anisur Rahman
;
Cheah, Isaac
- In:
International journal of bank marketing
42
(
2024
)
2
,
pp. 183-204
Persistent link: https://www.econbiz.de/10014521071
Saved in:
5
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
6
How did online misinformation impact stockouts in the e-commerce supply chain during COVID-19 : a mixed methods study
Sarraf, Shagun
;
Kushwaha, Amit Kumar
;
Kar, Arpan Kumar
; …
- In:
International journal of production economics
267
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460464
Saved in:
7
The power of flattery : enhancing prosocial behavior through virtual influencers
Quach, Sara
;
Cheah, Isaac
;
Thaichon, Park
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1629-1648
Persistent link: https://www.econbiz.de/10014555637
Saved in:
8
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
9
Artificial intelligence in logistics and supply chain management : a primer and roadmap for research
Richey, Robert Glenn <Jr.>
;
Chowdhury, Soumyadeb
; …
- In:
Journal of business logistics
44
(
2023
)
4
,
pp. 532-549
Persistent link: https://www.econbiz.de/10014434904
Saved in:
10
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
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