Leimeister, Jan Marco; Huber, Michael; Bretschneider, Ulrich - Universität <Kassel> / Fachgebiet Wirtschaftsinformatik - 2009
business-to-business software companies.Active participation of potential lead users is the key to success. Yet a look at … researcher at the chair for Information Systems, technische
universität München, Munich, Germany. he graduated in business … Systems at the Leonard
Stern School of business, New York university, and at baruch college, city university
of New York …