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~language:"eng"
~language:"rus"
~person:"Smith, N. Craig"
~type_genre:"Arbeitspapier"
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Smith, N. Craig
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Centre for Marketing working paper / Centre for Marketing, London Business School
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ECONIS (ZBW)
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Marketing strategy and corporate social responsibility
López-Rodríguez, Sofía
;
Smith, N. Craig
-
2019
Persistent link: https://www.econbiz.de/10012160781
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2
Marketing’s consequences : stakeholder marketing and supply chain CSR issues
Smith, N. Craig
;
Palazzo, Guido
;
Bhattacharya, C. B.
-
2010
Persistent link: https://www.econbiz.de/10008807568
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3
The new marketing myopia
Smith, N. Craig
;
Drumwright, Minette E.
;
Gentile, Mary C.
-
2009
Persistent link: https://www.econbiz.de/10003912956
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4
Commercializing social interaction : the ethics of stealth marketing
Martin, Kelly D.
;
Smith, N. Craig
-
2008
Persistent link: https://www.econbiz.de/10003909943
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5
'Hidden persuaders' : defaults and consumer welfare
Smith, N. Craig
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003470311
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