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~language:"eng"
~language:"spa"
~person:"Dwivedi, Yogesh Kumar"
~person:"Moschis, George P."
~subject:"Consumer behaviour"
~subject:"Zahlungsbereitschaftsanalyse"
~type_genre:"Article in journal"
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Consumer behaviour
Zahlungsbereitschaftsanalyse
Konsumentenverhalten
97
Innovation adoption
29
Innovationsakzeptanz
29
Social Web
28
Social web
28
Internet marketing
26
Online-Marketing
25
Artificial intelligence
23
Künstliche Intelligenz
20
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20
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Dwivedi, Yogesh Kumar
Moschis, George P.
Han, Heesup
113
Lusk, Jayson L.
102
Mattila, Anna S.
98
Nayga, Rodolfo M.
86
Phau, Ian
73
Khare, Arpita
68
Whitehead, John C.
68
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Septianto, Felix
59
Jang, Soocheong
58
Belk, Russell W.
55
Paul, Justin
54
Loomis, John B.
52
Hanley, Nick
51
Ko, Eunju
51
Scarpa, Riccardo
50
Bagozzi, Richard P.
48
Laroche, Michel
48
Hollebeek, Linda D.
46
Hu, Wuyang
45
Pelsmacker, Patrick de
45
Adamowicz, Wiktor
44
Kim, Jungkeun
44
Diamantopoulos, Adamantios
43
Johnston, Robert J.
42
Sharma, Piyush
41
Thaichon, Park
41
Bang, Nguyen
40
Shogren, Jason F.
40
Das, Gopal
39
Rajagopal
38
Vrontis, Demetris
38
Kim, Seongseop
37
Ko, Yong Jae
37
Park, Jungkun
37
Hyun, Sunghyup Sean
36
Tonsor, Glynn T.
35
Verhoef, Peter C.
35
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Journal of business research : JBR
10
Journal of retailing and consumer services
10
International journal of Indian culture and business management
7
The marketing review
6
European journal of marketing : EJM
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Information systems management
4
International journal of internet marketing and advertising : IJIMA
3
Journal of financial services marketing : JFSM
3
Journal of the Academy of Marketing Science
3
Psychology & marketing
3
Technological forecasting & social change : an international journal
3
Electronic government : EG; an international journal
2
International journal of bank marketing
2
International journal of consumer studies
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
International journal of retail & distribution management
2
Journal of consumer affairs : official publication of the American Council on Consumer Interests
2
Journal of consumer behaviour : an international research review
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Cogent business & management
1
European journal of innovation management : EJIM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business information systems : IJBIS
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of consumer behaviour
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
Journal of marketing analytics : JMA
1
Journal of marketing management : MM
1
Journal of marketing theory and practice
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of travel and tourism marketing
1
Marketing letters : a journal of research in marketing
1
Operations management research : OMR ; advancing practice through theory
1
The international journal of bank marketing : IJBM
1
The journal of consumer marketing
1
The journal of product & brand management
1
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ECONIS (ZBW)
97
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1
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97
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date (oldest first)
1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
3
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
4
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
5
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
6
Examining the role of consumer motivations to use voice assistants for fashion shopping : the mediating role of awe experience and eWOM
Kautish, Pradeep
;
Purohit, Sonal
;
Filieri, Raffaele
; …
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014438459
Saved in:
7
How does involvement build loyalty towards music-streaming platforms? : a multi-analytical SEM-ANN technique
Theadora, Clarissa
;
Amelia, Maria Veronica
;
Tan, Garry …
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 645-660
Persistent link: https://www.econbiz.de/10014281363
Saved in:
8
How to generate loyalty in mobile payment services? : an integrative dual SEM-ANN analysis
Tri Quan Dang
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
International journal of bank marketing
41
(
2023
)
6
,
pp. 1177-1206
Persistent link: https://www.econbiz.de/10014332182
Saved in:
9
Machine autonomy for rehabilitation of elderly people : a trade-off between machine intelligence and consumer trust
Shareef, Mahmud Akhter
;
Ahmed, Jashim Uddin
;
Giannakis, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304014
Saved in:
10
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
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