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~language:"eng"
~language:"und"
~subject:"3-D conceptual model"
~subject:"Brand management"
~subject:"CONCEPTION OF CONTROLLING"
~subject:"CONCEPTUAL MODEL OF MANAGEMENT"
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3-D conceptual model
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1
Barriers and facilitators of B2B degree of digital use and brand engagement : an integration of technology and behavioral perspectives
Ghosh, Deviprasad
;
Dash, Satyabhusan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2793-2810
Persistent link: https://www.econbiz.de/10014472635
Saved in:
2
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
3
ФОРМИРОВАНИЕ КОНЦЕПТУАЛЬНОЙ МОДЕЛИ УПРАВЛЕНИЯ ПОВЕДЕНИЕМ ЭКСПОРТООРИЕНТИРОВАНОГО ПРЕДПРИЯТИЯ
СТАНИСЛАВОВНА, СЕРЕДА АЛИНА
- In:
Бизнес Информ
(
2012
)
3
,
pp. 213-219
Статья посвящена разработке концептуальной модели управления поведением экспортоориентированого предприятия. Модель направлена на повышение качества и...
Persistent link: https://www.econbiz.de/10011216042
Saved in:
4
ФОРМИРОВАНИЕ КОНЦЕПТУАЛЬНОЙ МОДЕЛИ УПРАВЛЕНИЯ РАЗВИТИЕМ ПРОМЫШЛЕННОГО ПРЕДПРИЯТИЯ
ВЛАДИМИРОВНА, ЧАНКИНА ИРИНА
- In:
Бизнес Информ
(
2012
)
3
,
pp. 222-226
В статье сформирована и обоснована концептуальная модель, направленная на обеспечение управления развитием промышленного предприятия с учетом...
Persistent link: https://www.econbiz.de/10011216569
Saved in:
5
КОНЦЕПТУАЛЬНАЯ МОДЕЛЬ РЕАЛИЗАЦИИ КОНТРОЛЛИНГА В СИСТЕМЕ ОБЕСПЕЧЕНИЯ ЭКОНОМИЧЕСКОЙ БЕЗОПАСНОСТИ ПРЕДПРИЯТИЙ...
ВАДИМОВНА, НИКИТИНА АЛИНА
- In:
Бизнес Информ
(
2012
)
3
,
pp. 226-229
В статье раскрыта сущность основных современных подходов, средств управления предприятиями на основе контроллинга. Обоснована актуальность и необходимость...
Persistent link: https://www.econbiz.de/10011216877
Saved in:
6
The emerged trends in consumers' co-creation : a conceptual framework for extending or creating the brand
Paul, Soumi
;
Peretti, Paola
;
Datta, Saroj Kumar
- In:
Journal for international business and entrepreneurship …
9
(
2016
)
2
,
pp. 190-203
Persistent link: https://www.econbiz.de/10011610695
Saved in:
7
Conceptualizing luxury buying behavior : the Indian perspective
Jain, Varsha
;
Roy, Subhadip
;
Ranchhod, Ashok
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011378279
Saved in:
8
Branding athletes: Exploration and conceptualization of athlete brand image
Arai, Akiko
;
Ko, Yong Jae
;
Ross, Stephen
- In:
Sport Management Review
17
(
2014
)
2
,
pp. 97-106
conceptualized. A
conceptual
model
of athlete brand image (MABI) is developed incorporating three key dimensions: athletic …
Persistent link: https://www.econbiz.de/10010777000
Saved in:
9
Exploring positively- versus negatively-valenced brand engagement : a
conceptual
model
Hollebeek, Linda D.
;
Chen, Tom
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 62-74
Persistent link: https://www.econbiz.de/10010358976
Saved in:
10
Branding athletes : exploration and conceptualization of athlete brand image
Arai, Akiko
;
Ko, Yong Jae
;
Ross, Stephen A.
- In:
Sport management review
17
(
2014
)
2
,
pp. 97-106
Persistent link: https://www.econbiz.de/10010382568
Saved in:
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