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~language:"eng"
~person:"Akarte, Milind M."
~person:"Alt, Mónika-Anetta"
~subject:"Market segmentation"
~subject:"Marktsegmentierung"
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Market segmentation
Marktsegmentierung
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Akarte, Milind M.
Alt, Mónika-Anetta
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Benchmarking : an international journal ; BIJ
1
Market : review for marketing theory and practice
1
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ECONIS (ZBW)
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Identifying relevant segments of potential banking chatbot users based on technology adoption behavior
Alt, Mónika-Anetta
;
Ibolya, Vizeli
- In:
Market : review for marketing theory and practice
33
(
2021
)
2
,
pp. 165-183
Persistent link: https://www.econbiz.de/10012819201
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2
Segmentation based product design using preferred features
Gangurde, Sanjaykumar R.
;
Akarte, Milind M.
- In:
Benchmarking : an international journal ; BIJ
22
(
2015
)
6
,
pp. 1096-1114
Persistent link: https://www.econbiz.de/10011406580
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