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~language:"eng"
~person:"Alamgir Jafar, Saeed"
~person:"Burghartz, Pia Teresa"
~subject:"Marketing"
~type_genre:"Collection of articles written by one author"
~type_genre:"Graue Literatur"
~type_genre:"Working Paper"
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Marketing
Beziehungsmarketing
2
Relationship marketing
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Automation
1
Automatisierung
1
Autonomer Roboter
1
Bestseller
1
Betriebliche Wertschöpfung
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Competitive advantage
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Consumer behaviour
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EDIS-5095
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Einzigartigkeit
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Hedonismus
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Individualisierung
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Konformität
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Konsumentenpsychologie
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Konsumentenverhalten
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Marketing management
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Marketingmanagement
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Mass Customization
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Mass customization
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Personalisierung
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Personality psychology
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Persönlichkeitspsychologie
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Robot
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Roboter
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Soziale Identität
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Value creation
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Wettbewerbsvorteil
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automated feedback
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autonomous products
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conformity
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conspicuousness
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consumer behavior
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consumer psychology
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customization
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Alamgir Jafar, Saeed
Burghartz, Pia Teresa
Al-Emran Sarker, Shah Md.
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Bajdak, Andrzej
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Bauer, Hans H.
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Bayón, Tomás
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Bühler, André W.
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Gourio, François
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Gutsche, Jens
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Haar, J. W. van der
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Healy, Paul M.
1
Heinonen, Kristina
1
Herstatt, Cornelius
1
Hildebrandt, Lutz
1
Hoffmann, Antje
1
Hübner, Alexander
1
Kemp, Ron
1
Klink, Benjamin
1
Leeuw, Sander de
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Lukášová, R°užena
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Ma, Jingwu
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Maguiness, Paul
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Murphy, Brian B.
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Nargunkar, Rejendra
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Neumüller, Kathrin
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Nicholls, Richard
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Omta, S. W. F.
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Pilarczyk, Bogna
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Rana, Md. Bakhtiar
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Rooderkerk, Robert
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Rudanko, Leena
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AIUB business and economics working paper series
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ECONIS (ZBW)
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Exploring the need for uniqueness and conformity
Burghartz, Pia Teresa
-
2021
Persistent link: https://www.econbiz.de/10012653569
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2
Value creating in marketing : can sales-turnover turn to be a competitive advantage to the marketer and customer?
Rana, Md. Bakhtiar
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003734980
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