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~language:"eng"
~person:"Balmer, John M. T."
~person:"Ferrell, Linda"
~subject:"Betriebswirtschaftslehre"
~subject:"Personalmanagement"
~subject:"United Kingdom"
~type_genre:"Fallstudie"
~type_genre:"Thesis"
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ECONIS (ZBW)
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Business
Ferrell, Odies C.
;
Hirt, Geoffrey A.
;
Ferrell, Linda
-
2019
-
6e
Persistent link: https://www.econbiz.de/10011771070
Saved in:
2
Business
: a changing world
Ferrell, Odies C.
;
Hirt, Geoffrey A.
;
Ferrell, Linda
-
2014
-
9. ed
Persistent link: https://www.econbiz.de/10009717641
Saved in:
3
Corporate brand identification and corporate brand management : how top
business
schools do it
Balmer, John M. T.
;
Liao, Mei-na
;
Wang, Wei-yue
- In:
Journal of general management
35
(
2009/10
)
4
,
pp. 77-102
Persistent link: https://www.econbiz.de/10003997127
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