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~language:"eng"
~person:"Bang, Nguyen"
~person:"Dwivedi, Yogesh Kumar"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Bibliographie"
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Consumer behaviour
Konsumentenverhalten
103
Brand management
45
Markenführung
45
Beziehungsmarketing
36
Relationship marketing
36
Social Web
35
Social web
35
Brand image
32
Markenimage
32
Innovation adoption
29
Innovationsakzeptanz
29
Internet marketing
29
Online-Marketing
28
Artificial intelligence
23
Innovation
22
Künstliche Intelligenz
20
Lieferkette
20
Supply chain
20
Bibliometrics
19
Bibliometrie
19
Customer satisfaction
19
Kundenzufriedenheit
19
Brand
18
Markenartikel
18
Corporate reputation
17
Dienstleistungsqualität
17
Firmenimage
17
Online retailing
17
Online-Handel
17
Service quality
17
Confidence
16
Vertrauen
16
E-commerce
15
Einzelhandel
15
Electronic Commerce
15
Retail trade
15
India
14
Innovation diffusion
14
Innovationsdiffusion
14
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Undetermined
71
Free
3
Type of publication
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Article
102
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Bibliographie
Aufsatz in Zeitschrift
103
Case study
1
Collection of articles of several authors
1
Fallstudie
1
Sammelwerk
1
Language
All
English
Author
All
Bang, Nguyen
Dwivedi, Yogesh Kumar
Han, Heesup
113
Mattila, Anna S.
97
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Thaichon, Park
40
Das, Gopal
39
Rajagopal
38
Ko, Yong Jae
37
Park, Jungkun
37
Vrontis, Demetris
37
Kim, Seongseop
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Wong, IpKin Anthony
35
Dens, Nathalie
34
Eisend, Martin
34
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Bruwer, Johan
33
Gierl, Heribert
33
Haws, Kelly L.
33
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Journal of business research : JBR
13
Journal of retailing and consumer services
12
The marketing review
10
International journal of Indian culture and business management
7
European journal of marketing : EJM
6
Information systems management
4
Technological forecasting & social change : an international journal
4
Asia-Pacific journal of business administration
3
Marketing intelligence & planning
3
The international journal of bank marketing : IJBM
3
Electronic government : EG; an international journal
2
International journal of bank marketing
2
International journal of hospitality management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of strategic marketing
2
Psychology & marketing
2
The journal of services marketing
2
Asia Pacific journal of marketing and logistics
1
Business process management journal
1
Electronic markets : the international journal on networked business
1
European journal of innovation management : EJIM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business information systems : IJBIS
1
International journal of consumer studies
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail & distribution management
1
International studies of management and organization
1
Journal of consumer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of service theory and practice : JSTP
1
Journal of travel and tourism marketing
1
Journal of vacation marketing : an international journal
1
Operations management research : OMR ; advancing practice through theory
1
Qualitative market research : an international journal
1
The journal of consumer marketing
1
The journal of product & brand management
1
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All
ECONIS (ZBW)
103
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1
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10
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103
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date (oldest first)
1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
3
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
4
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
5
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
6
Examining the role of consumer motivations to use voice assistants for fashion shopping : the mediating role of awe experience and eWOM
Kautish, Pradeep
;
Purohit, Sonal
;
Filieri, Raffaele
; …
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014438459
Saved in:
7
How does involvement build loyalty towards music-streaming platforms? : a multi-analytical SEM-ANN technique
Theadora, Clarissa
;
Amelia, Maria Veronica
;
Tan, Garry …
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 645-660
Persistent link: https://www.econbiz.de/10014281363
Saved in:
8
How to generate loyalty in mobile payment services? : an integrative dual SEM-ANN analysis
Tri Quan Dang
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
International journal of bank marketing
41
(
2023
)
6
,
pp. 1177-1206
Persistent link: https://www.econbiz.de/10014332182
Saved in:
9
Machine autonomy for rehabilitation of elderly people : a trade-off between machine intelligence and consumer trust
Shareef, Mahmud Akhter
;
Ahmed, Jashim Uddin
;
Giannakis, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304014
Saved in:
10
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
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