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~language:"eng"
~person:"Bennett, Gregg"
~person:"Simmons, Jason M."
~subject:"Advertising effects"
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Advertising effects
Sports marketing
16
Sportmarketing
15
Consumer behaviour
9
Konsumentenverhalten
9
Professional sports
7
Profisport
7
Sport
7
Sports
7
USA
7
United States
7
Brand management
5
Markenführung
5
Ball game
4
Ballsport
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Sport event
3
Sportveranstaltung
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Advertising
2
Football
2
Fußball
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Sponsoring
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Sponsorship
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Sport organization
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Sportorganisation
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Werbung
2
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Advertising music
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African American consumers
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Arbeitsgruppe
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Athlete branding
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Betriebliches Bildungsmanagement
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Bewertung
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Black people
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Brand
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Bennett, Gregg
Simmons, Jason M.
Breuer, Christoph
6
Cheong, Yunjae
6
Kim, Kihan
5
Greenwell, T. Christopher
3
Heere, Bob
3
Leng, Ho Keat
3
Mazodier, Marc
3
Rumpf, Christopher
3
Asada, Akira
2
Ballouli, Khalid
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Bisen, Ayush
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Calabuig Moreno, Ferran
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Hartmann, Wesley R.
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Kang, Joon Ho
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Kim, Yu Kyoum
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Lee, Joon Sung
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Journal of sport management : the official journal of the North American Society of Sport Management
1
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ECONIS (ZBW)
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The effects of sexualized and violent presentations of women in combat sport
Greenwell, T. Christopher
;
Simmons, Jason M.
;
Hancock, Meg
- In:
Journal of sport management : the official journal of …
31
(
2017
)
6
,
pp. 533-545
Persistent link: https://www.econbiz.de/10011781495
Saved in:
2
Examining the effects of advertisement setting and actor race on African Americans' intentions to consumer baseball
Brown, Brandon
;
Bennett, Gregg
;
Ballouli, Khalid
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
3
,
pp. 139-151
Persistent link: https://www.econbiz.de/10011635463
Saved in:
3
The effects of gender and social roles on the marketing of combat sport
Greenwell, T. Christopher
;
Hancock, Meg
;
Simmons, Jason M.
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 19-29
Persistent link: https://www.econbiz.de/10010515320
Saved in:
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