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~language:"eng"
~person:"Briley, Donnel A."
~person:"Gilly, Mary C."
~person:"Jacoby, Jacob"
~person:"Kenning, Peter"
~person:"Sheth, Jagdish N."
~subject:"Nationalkultur"
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Briley, Donnel A.
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Legends in consumer behavior
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Beyond Hofstede : culture frameworks for global marketing and management
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International marketing ; Vol. I
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ECONIS (ZBW)
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Historical and cultural approaches to consumption
Belk, Russell W.
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2014
Persistent link: https://www.econbiz.de/10010383792
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Materialism and consumer culture : questioning what matters in life
Belk, Russell W.
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2014
Persistent link: https://www.econbiz.de/10010383817
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3
Cultural influence on consumer motivations : a dynamic view
Briley, Donnel A.
- In:
Beyond Hofstede : culture frameworks for global …
,
(pp. 181-197)
.
2009
Persistent link: https://www.econbiz.de/10003864777
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4
Explorations of national culture and word-of-mouth referral behavior in the purchase of industrial services in the United States and Japan
Money, R. Bruce
;
Gilly, Mary C.
;
Graham, John L.
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2006
Persistent link: https://www.econbiz.de/10003410658
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