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~language:"eng"
~person:"Codignola, Federica"
~person:"Heitmann, Mark"
~person:"Matzler, Kurt"
~source:"econis"
~subject:"Informationsverhalten"
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Informationsverhalten
Customer satisfaction
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Kundenzufriedenheit
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Beziehungsmarketing
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Consumer behaviour
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Market segmentation
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Marktsegmentierung
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Codignola, Federica
Heitmann, Mark
Matzler, Kurt
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European journal of international management : EJIM
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ECONIS (ZBW)
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Customer information search in the context of e-commerce : a cross-cultural analysis
Codignola, Federica
;
Capatina, Alexandru
;
Lichy, Jessica
; …
- In:
European journal of international management : EJIM
16
(
2021
)
1
,
pp. 28-59
Persistent link: https://www.econbiz.de/10012610893
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