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~language:"eng"
~person:"Decker, Reinhold"
~person:"Denizci Guillet, Basak"
~person:"Dobrov, Gennadij Michajlovič"
~person:"Punj, Girish"
~source:"econis"
~subject:"Market research"
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Decker, Reinhold
Denizci Guillet, Basak
Dobrov, Gennadij Michajlovič
Punj, Girish
DeSarbo, Wayne
4
Teichert, Thorsten
4
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2
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Fundamentals of marketing research ; Vol. 5
1
Journal of travel and tourism marketing
1
Operations research proceedings 2004 : selected papers of the annual international conference of the German Operations Research Society (GOR) ; Tilburg, September 1 - 3, 2004
1
Quantitative marketing techniques and analyses
1
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ECONIS (ZBW)
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Segmenting hotel customers based on rate fences through conjoint and cluster analysis
Denizci Guillet, Basak
;
Guo, Yuanyuan
;
Law, Chun Hung …
- In:
Journal of travel and tourism marketing
32
(
2015
)
7/8
,
pp. 835-851
Persistent link: https://www.econbiz.de/10011409704
Saved in:
2
Cluster analysis in marketing research
Punj, Girish
;
Stewart, David W.
-
2009
Persistent link: https://www.econbiz.de/10003794510
Saved in:
3
Cluster analysis in marketing research : review and suggestions for application
Punj, Girish
;
Stewart, David W.
-
2007
Persistent link: https://www.econbiz.de/10003541351
Saved in:
4
Pattern detection with growing neural networks - an application to marketing and library data
Decker, Reinhold
;
Hermelbracht, Antonia
- In:
Operations research proceedings 2004 : selected papers …
,
(pp. 230-237)
.
2005
Persistent link: https://www.econbiz.de/10002851384
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