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~language:"eng"
~person:"Fatma, Mobin"
~subject:"Hotel industry"
~subject:"Kundenzufriedenheit"
~subject:"Markenimage"
~subject:"Satisfaction"
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Hotel industry
Kundenzufriedenheit
Markenimage
Satisfaction
Beziehungsmarketing
4
Brand loyalty
4
Brand management
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenführung
4
Markentreue
4
Relationship marketing
4
Brand
3
Brand image
3
Markenartikel
3
CSR
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer satisfaction
2
Affective/calculative commitment
1
Age
1
Age group
1
Altersgruppe
1
Brand experience
1
Brand identification
1
Brand satisfaction
1
Confidence
1
Corporate association
1
Customer experience
1
Customer-brand engagement
1
Einzelhandel
1
Electronic Banking
1
Electronic banking
1
Internet marketing
1
Online banking
1
Online-Marketing
1
Retail trade
1
Vertrauen
1
brand experience
1
brand loyalty
1
brand trust
1
corporate social responsibility
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Fatma, Mobin
Han, Heesup
7
Huang, Chao-Chin
4
Khan, Imran
4
Kim, Jinkyung Jenny
4
King, Ceridwyn
4
Leckie, Civilai
4
So, Kevin Kam Fung
4
Augusto, Mário Gomes
3
Dawes, John
3
Ekinci, Yuksel
3
Fang, Shih Chieh
3
Fang, Shyh-Rong
3
Guzman, Francisco
3
Hollebeek, Linda D.
3
Huang, Shyh-Ming
3
Khamitov, Mansur
3
Loureiro, Sandra Maria Correia
3
Mathews, Jose
3
Ozuem, Wilson
3
Perloff, Jeffrey M.
3
Rahman, Zillur
3
Ramakrishnan, Ruchika
3
Rather, Raouf
3
Solem, Birgit Andrine Apenes
3
Sparks, Beverley
3
Thomson, Matthew
3
Abratt, Russell
2
Adibi, Amir Mohammad
2
Ahn, Jiseon
2
Aitken, Robert
2
Al-Hawary, Sulieman Ibraheem Shelash
2
Aljuhmani, Hasan Yousef
2
Alkhawaldeh, Abdelbaset
2
Alnawas, Ibrahim
2
Apriyani, Hanny
2
Arli, Denni
2
Ashraf, Sarfraz
2
Aslam, Wajeeha
2
Athanasopoulou, Pinelopi
2
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International journal of business excellence
1
Journal of retailing and consumer services
1
The international journal of bank marketing : IJBM
1
The journal of product & brand management
1
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ECONIS (ZBW)
4
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1
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
2
Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
3
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
4
How does corporate association influence consumer brand loyalty? : mediating role of brand identification
Fatma, Mobin
;
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011616247
Saved in:
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