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~language:"eng"
~person:"Kleinaltenkamp, Michael"
~person:"Lusch, Robert F."
~type_genre:"Aufsatzsammlung"
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The service-dominant logic of marketing : dialog, debate, and directions
Lusch, Robert F.
(
ed.
);
Vargo, Stephen L.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003082068
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