//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Wang, K. L."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Digitales Produkt"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
China
1
Digital goods
1
Digitale Güter
1
Distribution channel
1
E-commerce
1
Electronic Commerce
1
Marketing management
1
Marketingmanagement
1
Vertriebsweg
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
Author
All
Wang, K. L.
Peitz, Martin
28
Waelbroeck, Patrick
17
Waldfogel, Joel
13
Belleflamme, Paul
12
Smith, Michael D.
12
Telang, Rahul
11
Aguiar, Luis
9
Danaher, Brett
8
Brynjolfsson, Erik
7
Peukert, Christian
7
Baye, Michael R.
6
Cui, Wei
6
Martens, Bertin
6
Fox, William F.
5
Goldfarb, Avi
5
Lahiri, Atanu
5
Picard, Pierre M.
5
Regner, Tobias
5
Sorensen, Alan T.
5
Towse, Ruth
5
Wunsch-Vincent, Sacha
5
Agrawal, David R.
4
Albuquerque, Paulo
4
Bergemann, Dirk
4
Chatow, Udi
4
Feigenbaum, Joan
4
Hougaard, Jens Leth
4
Jamal, Zainab
4
Kannan, P. K.
4
Kerkhof, Anna
4
Koukova, Nevena T.
4
Kretschmer, Tobias
4
Lacetera, Nicola
4
Lyons, Elizabeth
4
Morabito, Vincenzo
4
Morgan, John
4
Nosko, Chris
4
Park, Yooki
4
Phau, Ian
4
Qiu, Liangfei
4
more ...
less ...
Published in...
All
International journal of technology marketing : IJTMkt
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing mixes for digital products : a study of the marketspaces in China
Wang, Y.
;
Wang, K. L.
;
Yao, J. T.
- In:
International journal of technology marketing : IJTMkt
4
(
2009
)
1
,
pp. 15-42
Persistent link: https://www.econbiz.de/10003838025
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->