//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Youn, Seounmi"
~subject:"USA"
~type_genre:"Aufsatz im Buch"
~type_genre:"Sammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Computerspiel"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
USA
Computerspiel
2
Video game
2
Advertising
1
Advertising effects
1
Brand
1
Children
1
Internet marketing
1
Kinder
1
Markenartikel
1
Online-Marketing
1
Social Web
1
Social web
1
United States
1
Werbewirkung
1
Werbung
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
Sammlung
Book section
1
Language
All
English
Author
All
Youn, Seounmi
Abida, Fatma Choura
1
Aoyama, Yuko
1
Becker-Olsen, Karen L.
1
Ben Saad, Sihem
1
Ben Yahia, Ali
1
Fisher, Kristie J.
1
Fuller, Tom
1
Gajjala, Venkataramana
1
Harviainen, J. Tuomas
1
Holloway, Alexandra
1
Isbister, Katherine
1
Izushi, Fliro
1
Izushi, Hiro
1
Khaderi, S. Khizer R.
1
Kinzer, Charles K.
1
Lee, Mira
1
Lee, Robin Seung-Jin
1
Lin, Jerry
1
Meriläinen, Mikko
1
Nichols, Timothy
1
Norberg, Patricia A.
1
Patel, Roma P.
1
Pelkonen, Tommi
1
Turkay, Selen
1
Wexler, Bruce E.
1
Zelinski, Elizabeth M.
1
more ...
less ...
Published in...
All
Advertising, promotion, and new media
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advergame playing motivations and effectiveness : a uses and gratifications perspective
Youn, Seounmi
;
Lee, Mira
- In:
Advertising, promotion, and new media
,
(pp. 320-347)
.
2015
Persistent link: https://www.econbiz.de/10011708759
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->