//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~subject:"Brand image"
~subject:"EU-Staaten"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Confectionery"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
EU-Staaten
United States
Confectionery
64
Süßwaren
54
Consumer behaviour
14
Konsumentenverhalten
13
Großbritannien
7
United Kingdom
7
Fair trade
5
Fairer Handel
5
Market research
5
Marktforschung
5
USA
5
Brand management
4
EU countries
4
Eating habit
4
Ernährungsverhalten
4
Finland
4
History
4
Advertising effects
3
Brand
3
Cocoa market
3
Estimation
3
Kakaomarkt
3
Markenartikel
3
Markenführung
3
Markenimage
3
Sales promotion
3
Schätzung
3
Verkaufsförderung
3
Werbewirkung
3
Willingness to pay
3
Zahlungsbereitschaftsanalyse
3
confectionery
3
Advertising
2
Chocolate
2
Cocoa
2
Confectionery industry
2
Consumption
2
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
7
Book / Working Paper
4
Journal
1
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Graue Literatur
4
Non-commercial literature
4
Amtsdruckschrift
1
Arbeitspapier
1
Aufsatz im Buch
1
Book section
1
Business report
1
Geschäftsbericht
1
Government document
1
Working Paper
1
more ...
less ...
Language
All
English
German
3
French
1
Dutch
1
Author
All
Burger, Kees
2
Ahmed, Zafar U.
1
Babula, Ronald Alexander
1
Cooper, Joseph C.
1
Crott, Ralph
1
Dass, Mayukh
1
Giraud-Héraud, Eric
1
Jabara, Cathy L.
1
Kitt, Janette
1
Kumar, Piyush
1
Neganova, Irina
1
Newman, Douglas E.
1
Noujaim, Ralph Gilbert
1
Réquillart, Vincent
1
Sikander, Arif
1
Stipp, Horst
1
Sträter, Peter
1
Teixeira, Thales S.
1
Trevisan, Italo
1
Zbib, Imad J.
1
more ...
less ...
Institution
All
RJR Nabisco, Inc.
1
Vrije Universiteit Amsterdam / Economisch en Sociaal Instituut
1
Published in...
All
Journal of advertising research
2
Agricultural economics : the journal of the International Association of Agricultural Economists
1
EuroMed journal of business
1
European review of agricultural economics : ERAE
1
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
1
Occasional papers / FAST, Forecasting and Assessment in Science and Technology
1
The journal of brand management : an international journal
1
Working paper
1
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Optimizing the amount of entertainment in advertising : what's so funny about tracking reactions to humor?
Teixeira, Thales S.
;
Stipp, Horst
- In:
Journal of advertising research
53
(
2013
)
3
,
pp. 286-296
Persistent link: https://www.econbiz.de/10010199588
Saved in:
2
Cointegrated vector autoregression methods : an application to non-normally behaving data on selected US sugar-related markets
Babula, Ronald Alexander
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002717669
Saved in:
3
Assessing brand vulnerability across product assortments
Kumar, Piyush
;
Dass, Mayukh
- In:
The journal of brand management : an international journal
19
(
2011/12
)
9
,
pp. 801-814
Persistent link: https://www.econbiz.de/10009621236
Saved in:
4
Does country of brand origin (COBO) matter for the Lebanese consumers?
Ahmed, Zafar U.
;
Zbib, Imad J.
;
Sikander, Arif
; …
- In:
EuroMed journal of business
7
(
2012
)
2
,
pp. 108-128
Persistent link: https://www.econbiz.de/10009580888
Saved in:
5
Differences in brand perceptions for chocolate brands between italian and russian consumers
Trevisan, Italo
;
Neganova, Irina
- In:
Herausforderungen der internationalen marktorientierten …
,
(pp. 179-200)
.
2011
Persistent link: https://www.econbiz.de/10008842283
Saved in:
6
The impact of advertising in the US sweet confection market
Kitt, Janette
;
Sträter, Peter
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 22-29
Persistent link: https://www.econbiz.de/10003688968
Saved in:
7
RJR Nabisco annual report
RJR Nabisco, Inc.
-
New York, NY
-
1996 - 1999; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10001486104
Saved in:
8
The European chocolate market and the impact of the proposed EU directive
Burger, Kees
-
1996
Persistent link: https://www.econbiz.de/10000664868
Saved in:
9
The European chocolate market and the impact of the proposed EU Directive
Burger, Kees
-
1996
Persistent link: https://www.econbiz.de/10000965671
Saved in:
10
Economic impacts of isoglucose deregulation on the European sweetener market
Cooper, Joseph C.
- In:
European review of agricultural economics : ERAE
22
(
1995
)
4
,
pp. 425-445
Persistent link: https://www.econbiz.de/10001194033
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->