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~language:"eng"
~subject:"Brand image"
~subject:"Marketingmanagement"
~subject:"Theory"
~type_genre:"Übersichtsarbeit"
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1988-1998
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Czellar, Sandor
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Wilson, Jonathan A. J.
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Cahier de recherche / Faculté des Sciences Economiques et Sociales, Hautes Etudes Commerciales, Université de Genève
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Journal of Islamic marketing : JIMA
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Marketing intelligence & planning
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1
Shaping the Halal into a brand?
Wilson, Jonathan A. J.
;
Liu, Jonathan
- In:
Journal of Islamic marketing : JIMA
1
(
2010
)
2
,
pp. 107-123
Persistent link: https://www.econbiz.de/10008689102
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2
Future research directions in tourism marketing
Tsiotsou, Rodoula
;
Ratten, Vanessa
- In:
Marketing intelligence & planning
28
(
2010
)
4
,
pp. 533-544
Persistent link: https://www.econbiz.de/10008652204
Saved in:
3
Brand extensions : state of the art and research perspectives
Czellar, Sandor
-
1998
Persistent link: https://www.econbiz.de/10000987709
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